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The best advice for successful marketing, like any successful communications is this....Know Your Audience. That's tried and true advice for any communication. For the best results you'll want to speak the same language, to connect on a meaningful level. And you want to do it when it's convenient for them, when they're ready to really listen; Even while they're in the process of looking...

That's why so many have been successful marketing here, where you know the audience and can customize a message. You can catch the attention (no small feat) of ready and interested consumers who are looking for ideas and options: Your ideas; your options. If you have what families need, want or buy, for their children, their home or themselves, they're already looking for you here.

	Just wanted to thank you and Sonoma Family Life Magazine for helping me advertise my tutoring business! I have received many new clients and am looking forward to an exciting 2011 as my business continues to grow. - Katy Karrenbrock, Director of TLC Tutoring
	I wanted to let you know how helpful and courteous your staff has been over the years. I have received many comments on the ads we place in your magazine and look forward to a continued partnership. - Nancy Miller, Director of Career Pathways and Community Outreach, Santa Rosa City Schools
	Kids Party Central would like to take this opportunity to thank Sonoma Family Life in helping us promote our business since 2007. As a small family run business having good reliable partners is essential and we have found advertising in your magazine to be an effective way of supporting our growth. We initially leveraged other forms of advertising, but find using your services and word of mouth is the most effective combination. We look forward to many more years of working together. - Lyn Peacock, Owner, Kids Party Central

See more testimonials here.

Editorial Calendar
Issue	Features/Articles	Date on Stands	Advertising Due
January	Education Arts & Enrichment, Health Private Schools Guide, Boredom Busters, Sign-Ups. New Years.	1/1/2011	12/18/2010
February	Baby Steps Guide for Growing Families, Child Care Guide, Dental Health, Spring & Summer Camp Directory.	2/1/2011	1/18/2011
March	Home & Garden Style. Spring Break Planner, Spring & Summer Camp Directory.	3/1/2011	2/14/2011
April	Kick-off- to Summer: Spring & Summer Camp Directory Camp Fair Sneak Peek, Family Favorite Voting.	4/1/2011	3/18/2011
May	Planning All Parties: Birthdays & Quince’s to Grad-days Charter Schools, Mothers Day Family Favorite Voting.	5/1/2011	4/18/2011
June	Salute to Dads, The Great Outdoors Summer Fun & Learning, Family Favorite Voting.	6/1/2011	5/18/2011
July	Summer Fun, Homeschooling, Back to School Prep.	7/1/2011	6/18/2011
August	Back to School & Afterschool, Ready for School, Baby Fair Sneak Peek.	8/1/2011	7/18/2011
September	Family Favorites Voting, Harvest Fun, Learning Disability Resources, Teens.	9/1/2011	8/18/2011
October	Halloween, Harvest & Fall Fun, Women’s Wellness.	10/1/2011	9/18/2011
November	Party Planning, Thanksgiving, Family Favorite Reader’s Choice Awards: Part 1.	11/1/2011	10/18/2011
December	Holiday Happenings, Family Favorite Reader’s Choice Awards: Part 2.	12/1/2011	11/15/2011

Ad Specs
Classified	1.6" w x 1, 2, 3, or 4" h
1/12	2.15" w x 2.15" h
1/9	2.15" w x 2.95" h
1/6 horiz.	4.7" w x 2.15" h
1/6 vert.	2.15" w x 4.56" h
2/9	4.7" w x 2.95" h
1/4	3.46" w x 4.56" h
1/3	4.79" w x 4.56" h
2/3	4.70" w x 9.375" h
1/2 horiz.	7.18" w x 4.56" h
1/2 vert.	4.70" w x 6.96" h
Full-page	7.18" w x 9.37" h
Full-page bleed	8.5" w x 10.5" h (plus .25" bleed)

Download Ad Specs Here

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Summer Camp 2011 Specials

How to Design an Effective Ad in 3 Steps

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Exhibitors: See upcoming shows here.